In December, I met John Fedele, a very talented St. Louis commercial photographer, and when I saw his first-ever motion piece, I had to know how he put it together.
I have talked before about the lack of emphasis I see on the storytelling aspect of online video, especially in the realm of journalism.
So I've come up with a little equation or ratio of video quality, and this may rankle some people.
In 2010, we saw more explosive growth of apps, social media, DSLR video and much more on the visual production front. What's ahead?
At some point, no matter how careful you are, you are going to run into a situation in which your audio is plagued with unwanted sound. Soundtrack Pro (part of the Final Cut Studio suite) can take it out. Here's my step-by-step process.
How creative we are as multimedia producers is what's going to define us and our work. So here's seven ways to be proactive about being creative:
The author of the book, the "Student Newspaper Survival Guide" (at left) asked me what college news reporters need to know about producing multimedia, so here's my answer in two parts.
At some point, you're going to run into this situation: You've created a graphic or toned/edited a photo inside of Photoshop, and now it's time to bring the image into video editing or motion graphics software. The problem is, once the graphic or photo arrives, the colors are off and/or the image looks like crap.
I went to a presentation in St. Louis from Saturday Night Live's Alex Buono and came away with some notes on DSLR video that might be helpful to multimedia journalists and visual media producers.
To me, it feels like somewhere along the way, somebody decided that online video journalism would involve soundbites from one or multiple sources strung together for minutes on end, often with pretty pictures, video filler and a distinct lack of a coherent story.
If this is your first visit to BrianSingler.com, welcome. This is a blog about the production of visual media and multimedia journalism.
I rarely aggregate on the blog, but I thought FreshDV really got this right. I’ve preached this for a long time: great content is about vision and skill A LOT more than the gear you have.
http://pulsene.ws/1lU2g
Learn MoreConsidering that I stare at Final Cut Pro for a vast majority of every day, I was pretty excited when I saw the announcement of the New Final Cut Pro X at last nights’s NAB.
Overall though, the announcement left me with as many questions as answers.
Learn MoreOK, so posts have been wildly infrequent recently. Just started a new job. More is coming!
Brian
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This is the second part of my interview with John Fedele, a St. Louis commercial photographer making forays into video. Read the first part here.
Learn MoreIn December, I had a chance to meet John Fedele, a very talented commercial photographer based out of St. Louis. We chatted about how video and multimedia are transforming what it means to be a still photographer and how clients are expecting more and more in the motion arena.
So fast-forward to last week. I saw that he posted on his blog the first motion project that he had done, a 40-second spot for a local restaurant called Stellina Paste Cafe (see above). I was immediately intrigued both by quality of of the piece and wanted to know more about how a commercial photographer (and former art director in this case) approached a new medium.
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I was so excited to watch the first video content I found that The Daily had produced itself. I mean this is the iPad, which is as far as I am concerned the best device ever created for consuming media (not making media). And I know they hired some talented journalists for this, which is why I was so disappointed.
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I have a passion for creating high-quality multimedia, whether it's video, motion graphics, photography, graphic design, web design or good-old fashioned text. I have a varied professional background in TV, newspaper and online journalism and a master's degree from the Missouri School of Journalism.
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